SIA Lango will reduce prices for several products

SIA Lango will reduce prices for several products

Information prepared by Jolanta Gaudieša, the public relations specialist of SIA Lango.

On January 23 of this year, upon evaluating the economic situation in the country and due to care about the consumer and considering the purchasing ability, the producer of the ready-made and instant food products, SIA Lango, will decrease the price for several products produced at the company on average by 15%. The consumers will be able to recognise the new price of the products by the special product label.

This decrease in prices has been possibly firstly due to the company’s long-term investments into the technical and technological base, which has fostered production volumes without increasing the costs, but thus promoting production profitability. Secondly, during the last half year, the company has been actively and purposefully implementing a range of efficiency promoting measures for production, as well as has organised and optimised the product assortment, improved the system of procurements of supplies and materials, and has started exporting products to Lithuania, upon establishing a subsidiary company UAB Lango LT.

The chairperson of the Board of SIA Lango , Andrejs Fraimanis explains: “This price decrease is a result of a focused work, which has been implemented within the framework of the company’s strategy. Thanks to the long-term investments, we have established a production unit, which corresponds to all legislative requirements of the EU and Latvia, and allows producing tasty and safe products with high and unchanging quality. In addition to the long-term development, operative objectives and tasks are being implemented, ensuring the ability of the company to react to the changes in the country, to follow and consider the purchasing ability of our end consumer, and to offer a high-quality product at an even more reasonable price. This is an opportunity for the buyer to maintain the previous habits and have a more comfortable life.”

Currently, the consumers are offered the following products at the new price: from the Classical salad assortment – the Spicy cheese salad, and from the Sandwich assortment – the Classical chicken fillet sandwich.

More about Lango:

Lango is the leading producer of ready-made and instant food products, which was established in 1992 by the domestic entrepreneurs. Thanks to investments in amount of 2.5 million lats, the company has constructed a new production unit compliant with legislation and norms of the European Union, and has introduced innovative technologies, which allow making products with a longer shelf-life, without adding harmful preservatives. The company produces salads, pancakes, and sandwiches, which are positioned in the following groups – daily product group and classical product group. On June 17, 2008, a subsidiary of SIA Lango – UAB Lango LT – was founded, led by Reinis Bērzkalns, and active development has been initiated in the market of Lithuania.

Additional information:

Jolanta Gaudieša
SIA Lango
Public Relations Specialist
Tel.:  7847262 , mob.:  2 9219704 
E-mail: jolanta.gaudiesa@lango.lv