Consumers recognize Lango products to be “Product of the year” already the third year in row
Ltd Lango product – pancakes with meat filling – is declared to be one of the most favourite products in 2005. Today at the formal ceremony Minister of Economics Krishjans Karinsh has handed the award “Year Product 2005”, established by Latvian Traders Association, to Lango Board chairman Andrejs Fraimanis.
“The recognition of consumers is the most objective marker of product quality because a consumer chooses a product, basically considering its taste, quality and usage advantages. That is why, with the rush of life, prepared and instant food products take even larger part in the shopping basket of a consumer. To add, Lango products popularity is proved by the fact that it is the third year in row when Lango products are awarded with “Year Product”, comments the president of LTA Henriks Danunevichs.
At the moment Lango produces four product groups: salads, pancakes, desserts and flaky sandwiches. Pancakes filled with meat are being produced by the enterprise since its existence beginning, and this year is the 10th year of this product availability in the market. The inclusion of this product in the assortment was determined by consumers demand and traditions, existing in the market. It is important that no preservatives are used in the production of Lango products; and to extend product realization term the enterprise uses special packing technology.
Ltd Lango Board chairman Andrejs Fraimanis: “This award confirms once more that our products correspond to high requirements of consumers, and the working strategy, chosen by the enterprise, is effective. Investments in products quality and the development of the enterprise represent the basis of Lango “formula of success” as well as contribution to general market development. We constantly think about the development of our range of products. In 2005 we began to offer a new product group – flaky sandwiches that provided 10% of the total increase of the enterprise turnover. Expansion of the assortment - that is also an aim for Lango new production that will start operating at the end of April.”
In 2005 Lango started the construction of a new production unit in Stopinu region, which costs 2,1 million lats, and plans to complete it by this May. To improve the production process, last year Lango invested 70.000 Euro in modern equipment for salads production and filling. New production line, which is installed and already operates, is pursuant to food production requirements, set in legislation of the Republic of Latvia, and regulations of the European Union.
For information:
Ltd Lango was founded in 1992, and at the moment it is a leading producer of prepared or instant food products in Latvia. Lango turnover in 2005 reached 1,3 million lats, which is by 47% higher than in 2004.
Additional information:
Kristine Toma
Project manager
Tel.: 7114349, mob.: 9474651
E-mail: kristine.toma@consensuspr.lv
“The recognition of consumers is the most objective marker of product quality because a consumer chooses a product, basically considering its taste, quality and usage advantages. That is why, with the rush of life, prepared and instant food products take even larger part in the shopping basket of a consumer. To add, Lango products popularity is proved by the fact that it is the third year in row when Lango products are awarded with “Year Product”, comments the president of LTA Henriks Danunevichs.
At the moment Lango produces four product groups: salads, pancakes, desserts and flaky sandwiches. Pancakes filled with meat are being produced by the enterprise since its existence beginning, and this year is the 10th year of this product availability in the market. The inclusion of this product in the assortment was determined by consumers demand and traditions, existing in the market. It is important that no preservatives are used in the production of Lango products; and to extend product realization term the enterprise uses special packing technology.
Ltd Lango Board chairman Andrejs Fraimanis: “This award confirms once more that our products correspond to high requirements of consumers, and the working strategy, chosen by the enterprise, is effective. Investments in products quality and the development of the enterprise represent the basis of Lango “formula of success” as well as contribution to general market development. We constantly think about the development of our range of products. In 2005 we began to offer a new product group – flaky sandwiches that provided 10% of the total increase of the enterprise turnover. Expansion of the assortment - that is also an aim for Lango new production that will start operating at the end of April.”
In 2005 Lango started the construction of a new production unit in Stopinu region, which costs 2,1 million lats, and plans to complete it by this May. To improve the production process, last year Lango invested 70.000 Euro in modern equipment for salads production and filling. New production line, which is installed and already operates, is pursuant to food production requirements, set in legislation of the Republic of Latvia, and regulations of the European Union.
For information:
Ltd Lango was founded in 1992, and at the moment it is a leading producer of prepared or instant food products in Latvia. Lango turnover in 2005 reached 1,3 million lats, which is by 47% higher than in 2004.
Additional information:
Kristine Toma
Project manager
Tel.: 7114349, mob.: 9474651
E-mail: kristine.toma@consensuspr.lv